19 May, 2012
Media Training 101 -- the Secrets of Writing a Good PressDoes the thought of trying to get publicity for your business
seem like something that you can't do yourself, and would have
to hire a professional for? Do you think that writing a press
release is totally outside your ability to do? Does the thought
of talking to the media about your business make your mouth go
dry and your stomach clench? If so, take heart, because you're
about to learn how you can take care of your own publicity,
simply and easily.
Getting publicity for your business can ...
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Category: Marketing
18 May, 2012
The Benefits Of Article Writing For Your Home BusinessOnce you learn the benefits of article writing, you may want to
open a home business based on your writing skills. The road to
riches may be yours when you identify the basic elements
required for writing top-notch articles, reports and other
written material.
When you have all the elements in place, you can produce page
after page of written articles that will stand out and help you
and your clients achieve their goals. If you are writing for
someone else your goal is to produce clear, concise ...
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Category: Marketing
16 May, 2012
Media Training 101 -- The Secrets Of Writing A Good PressDoes the thought of trying to get publicity for your business
seem like something that you can't do yourself, and would have
to hire a professional for? Do you think that writing a press
release is totally outside your ability to do? Does the thought
of talking to the media about your business make your mouth go
dry and your stomach clench? If so, take heart, because you're
about to learn how you can take care of your own publicity,
simply and easily.
Getting publicity for your business can ...
Continue reading ‘’ »
Category: Marketing
15 May, 2012
Competitor Analysis - How writing rubbish can give you an edgeThe Gobbledygook Competitor Analysis Tip
When typing c*ap can tell you a lot about your competition'
One of the great things about Adwords is it allows you to test
so many different things ever so quickly. It is a very useful
tool but if it were likened to a sword - it would be
double-edged.
What do I mean by this?
It's very simple - your advert - when it is displayed - is in
the public domain and can be seen not only by your prospects but
also your competitors.
The reverse of course is also ...
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Category: Marketing
9 May, 2012
TR Cutler Expands Writing to Time Compression TechnologiesThomas R. Cutler, President and CEO of the largest manufacturing
PR and marketing firm, TR Cutler, Inc. (www.trcutlerinc.com),
recently became a regular contributing industrial journalist to
Time Compression Technologies magazine.
Time-Compression Technologies (www.timecompress.com) continues
its editorial commitment to valuable rapid product development
information, by having Cutler provide articles and special
features that focus on strategies and technologies for reducing
a product's ...
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Category: Marketing
7 May, 2012
Writing a Good Headline To attract those first customers to visit your site you need a
headline more than you need anything else. If you don't grab
their attention in the first few seconds while the page is
loading you may have missed your chance.
Therefore, a headline in this case becomes the ad for your
website. A headline should have one motive and that is to tout
your number 1 benefit. If what you are selling will increase the
visitor's sales, improve their complexion, straighten their golf
swing then let them ...
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Category: Marketing
6 May, 2012
Writing for People and Search EnginesWriting for the search engines is much different than writing in
any other medium. Search engines are finicky, but they love
text, so you're talking thier language. When writing your web
content, it's important to to keep the following three things in
mind. 1. What You Want the Reader to Do: While writing your
content, keep the overall objective of the page in view. Think
about what you want the reader to do. Do you want them to sign
up for something? Click to another page? Buy something? ...
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Category: Marketing
4 May, 2012
Writing Articles, But Still Not Getting Traffic? That's BecauseWe've all been there. We hear about how articles will generate
HUGE publicity for a site, (the old 'If you build it, they will
come') so we sit down, write an article, submit it to places
like
www.ezinearticles.com,
www.content-articles.com, www.articlesfactory.com
, etc, then wait. A week goes by, you get a trickle, another
week, still a trickle, a month, still a trickle (if that). What
happened to all the promise of thousands and thousands of people
coming to the site? Nothing - that's the
...
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Category: Marketing
3 May, 2012
Writing Articles, But Still Not Getting Traffic? That's BecauseLast time on 'Because your articles suck' ' we discussed how to
write effective headers, bylines (boy were those easy), and
article summaries. Now it's time to move on to the body of the
article and then the all-important resource box.
Body (Wow, nice bod)
First of all, you have to use subtitles. Subtitles segment the
article, which makes it seem shorter, and thus, easier to read.
People will run away from a 700-800+ word article with nothing
to break it up. By the same token, use spacing ...
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Category: Marketing
2 May, 2012
PRESS RELEASE WRITING TIPSPress Release Writing... Source: http://www.24-7pressrelease.com
Writing a press release may be, at first a very daunting task. A
well written press release can give you exposure like you have
never seen before. Depending on how and where you distribute
your press release, you may receive exposure on radio,
television or even the front page of The New York Times! At
24-7pressrelease.com, our goal is to provide as much information
to the public on writing an effective press release. Content ...
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Category: Marketing